Privacy Policy

Effective Date: June 16, 2026 | Last Updated: June 16, 2026

1. Introduction

Live at Home Senior Care ("we," "us," or "our") is committed to protecting the privacy of visitors to our website and the families who contact us for care services. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit liveathomeseniorcare.com or contact us through any form on this Site.

By using our Site, you agree to the collection and use of information as described in this policy. If you do not agree, please do not use this Site.

2. Information We Collect

We collect information in two ways: information you provide directly to us, and information collected automatically when you visit our Site.

Information you provide directly:

Your name and the name of your loved one
Phone number and email address
General location or county of service
A description of care needs submitted through our contact or care request forms
Any other information you choose to include in a message to us

Information collected automatically:

Browser type and version
Pages visited and time spent on the Site
Referring website or search engine
General geographic location based on IP address
Device type (desktop, mobile, tablet)

3. How We Use Your Information

We use the information we collect for the following purposes:

To respond to your care inquiry or contact form submission
To provide information about our non-medical home care services
To schedule and conduct care consultations
To communicate with you about your care needs by phone, email, or text message
To improve the content and performance of our website
To comply with applicable laws and regulations

We do not sell, rent, or trade your personal information to any third party for marketing purposes.

4. How We Store Your Information

Information submitted through our website forms is stored securely within GoHighLevel, a third-party CRM platform we use to manage client communications. GoHighLevel maintains industry-standard security practices including data encryption. You can review GoHighLevel's privacy policy at gohighlevel.com.

We retain your information for as long as necessary to fulfill the purposes outlined in this policy or as required by applicable law. If you wish to have your information deleted from our system, please contact us at the information listed below.

5. Cookies and Tracking Technologies

Our Site uses cookies and similar tracking technologies to enhance your experience and analyze website traffic. Cookies are small text files stored on your device by your browser.

We use the following types of cookies:

Essential cookies: Required for the Site to function properly. These cannot be disabled.
Analytics cookies: Help us understand how visitors use our Site so we can improve it. We may use Google Analytics or similar tools for this purpose.
Marketing cookies: May be used to track visitors across websites for advertising purposes related to our services.

You can control cookies through your browser settings. Disabling cookies may affect the functionality of certain parts of the Site. For more information about cookies and how to manage them, visit allaboutcookies.org.

6. Third Party Services

Our Site may use third-party services that collect information on our behalf, including:

Google Analytics: Website traffic analysis
GoHighLevel: CRM, form submissions, and communication management
Facebook Pixel: If applicable, for social media advertising

These third parties have their own privacy policies governing the use of your information. We encourage you to review their policies.

7. Disclosure of Your Information

We do not sell or share your personal information with third parties for their marketing purposes. We may disclose your information in the following limited circumstances:

To service providers who assist us in operating our website or conducting our business, subject to confidentiality agreements
When required by law, court order, or governmental authority
To protect the rights, property, or safety of Live at Home Senior Care, our clients, or others
In connection with a business transfer, merger, or acquisition of all or part of our company

8. Children's Privacy

Our Site is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us immediately and we will take steps to delete that information.

9. Your Rights as a Florida Resident

As a Florida resident, you have certain rights regarding your personal information. You may request to:

Access the personal information we hold about you
Correct inaccurate information
Request deletion of your personal information, subject to certain exceptions
Opt out of marketing communications at any time

To exercise any of these rights, please contact us using the information below. We will respond to your request within a reasonable timeframe.

10. Data Security

We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to protecting your information using industry-standard practices.

11. Links to Other Websites

Our Site may contain links to third-party websites. This Privacy Policy applies only to our Site. We are not responsible for the privacy practices of any third-party sites and encourage you to review their privacy policies before providing any personal information.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will update the effective date at the top of this page. We encourage you to review this policy periodically to stay informed about how we protect your information. Your continued use of the Site after changes are posted constitutes your acceptance of the updated policy.